Pictured here is Georges Claude, the “Father of Neon.” in the early 1900s with one of his neon experiments—technology that would light up cities worldwide.
The first neon sign in the U.S. was installed in 1923 for a Packard car dealership in LA, and people literally stopped traffic just to stare at it. That glowing red “Packard” started a revolution in visual marketing — and YESCO was right there in the thick of it, pioneering neon craftsmanship that would define the American West.
At YESCO, we’ve been part of the sign industry’s legacy for decades, keeping the craft alive and evolving with every generation of signs.
Want to see how our expertise can elevate your business? Reach out to our team at YESCO today to learn more.

