Neon lighting may have been invented in France and popularised in Jazz-era America – but it reached its peak in brash, booming post-war Las Vegas. Now the challenge is to save Vegas neon’s colourful history (First published in N by Norwegian magazine, May 2015. Photography by Tim White) Back in 1958, the new Stardust hotel-casino’s neon sign was...
The inaugural American Red Cross Giving Day was held on June 2, 2015. The event was designed to celebrate all the good that the organization and its volunteers do every day. A total of $2.45 million was raised during the 24-hour period. The fundraiser rallied the public to support the American Red Cross mission to prevent...
The Grand Bazaar Shops Las Vegas is a unique shopping and dining experience located at the heart of the famous Strip. Designed by Elkus Manfredi Architects the open-air mall features dramatic colors and shaded passageways, emulating those found in historic public markets like Istanbul’s Grand Bazaar and London’s Portobello Road. YESCO’s involvement with the project was...
Swarovski is the centerpiece for the brand new Grand Bazaar Shops with its striking faceted exterior design and stunning crystal starburst. Las Vegas may be known for some of the world’s most dynamic venues; however, Swarovski’s newest boutique at the Grand Bazaar Shops is making quite an impact on the famous Strip. The Swarovski Midnight Celebration is...
Savi Ranch, a retail shopping center in Yorba Linda, California, has several new signs crafted and installed by YESCO. The signs are located along the 91 freeway at the Weir Canyon Road interchange. The center, which features more than a dozen nationally-known retail stores, asked YESCO to provide them with signage that would help Savi...
