Yearly Archives - 2023

Lighting Retrofits – How to Reduce Your Business’s Energy Costs

When you’re considering signage upgrades or sign repairs for your business, did you know you can save a considerable amount of money and improve your energy efficiency by upgrading your business’s lighting, as well? While upgrading your lighting can present a major investment, “retrofitting” or “converting” your current lighting to LED can offset a considerable...

YESCO Installs Netflix Rooftop Display

When Netflix released its new logo, the new identification caused a sensation. Its vertical beams of light are meant to suggest “thumbnails” which represent the company’s house-made shows: “The spectrum of stories, languages, fans and creators that make Netflix beautiful.” Taking “beautiful” as our mandate, YESCO Los Angeles worked with Netflix to create an iconic, two-sided...

Five Ways Signage Supports Your Brand

For people driving on interstates and rural highways or walking on busy urban streets, your signage is your brand. Same goes for the indoor signs that your customers see as they move about your premises. People are making snap judgements about your business based entirely on the visual clues they pick up. About 80% of...

Your Guide to Billboard Marketing

A well-strategized billboard and OOH marketing strategy is a proven way make your brand larger than life, and produce a dramatic, memorable impact on your audience. Placing your OOH signage where you know it will be seen, and using data to understand and predict movement patterns of your customers, will help your brand be remembered. The...

YESCO Fabricates, Installs Distinctive Signage for New DraftKings Las Vegas Headquarters

Click Here For Downloadable, High-Res Photos YESCO completed the fabrication and installation of more than 170 interior signs for the new DraftKings headquarters located in Southwest Las Vegas. Situated in the UnCommons mixed-use complex on the corner of the 215 Beltway and Durango Drive, the four-story building occupied by DraftKings encompasses 90,000 square feet...